Category Archives: advertising
Adverlicio.us
You’ve heard of del.icio.us. Well, here’s adverlicio.us. The site claims to be an online advertising archive with the “World’s Tastiest Collection of Online Advertising.” The disclaimer is quite interesting also:
Logos, trademarks, and all other content are the property of adverlicio.us and/or their respective owners. They are provided strictly on a ‘fair use’ basis for commentary, [...]
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Hooters Short!
Got your attention? Well, an ad for American Apparel (CBS Sunday Morning profile), the casual clothing company that makes all of its clothes in its Los Angeles factory, certainly caught my attention. Initially of course, it was the provocative nature of the ad that caught my eye. But it was the fine [...]
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Advertising versus Design – What impacts more on a brand’s bottom line
That’s the debate going on over at Heinz. This Brandweek story details how in 2004, Heinz pulled the plug on ketchup advertising, yet after a 2006 ketchup bottle redesign, ketchup consumption went up 78%.
But now, Heinz is about to embark on “one of the largest TV campaigns behind the flagship Heinz Ketchup brand since the [...]
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My daughter has more creativity in her pinky than I have in my whole body
Of course she does, why else would you think that I would use such a tired old expression. Anyways, my wife and I were talking about our son going number 2 and our daughter says that he’s “redecorating his diaper.” I don’t know where she gets such euphemisms, but she comes up with them a [...]
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Take your trademark out for a walk …