… and see where it will take you
A blast from the past with this old Levi’s commercial. It’s interesting how they actually made the word “trademark” a character of the commercial.

Prof. Marc J. Randazza has a great post titled Patent Bar v. “Trademark Bar.”  And no, I did not make a mistake in the placement of the leading quotation mark.  That’s how Prof. Randazza originally placed it.

I was flipping through my Sirius dial and heard Hugh Heffner talking about the start of Playboy mangazine.  Apparently, the original name was to be Stag Party.  Just before publication, he got a cease and desist letter from the attorney that represented Stag Magazine.  Because of the letter, Hef changed the name of his magazine […]

Next year NASCAR driver Dale Earnhardt Jr. will be with a new race team.  While he may now own the trademark in his name, he doesn’t own the trademark in his number.  His team owns the number 8.  Therefore, when he switches teams next year, he’ll have a new number.
 
And what is to become of all […]

Got your attention? Well, an ad for American Apparel (CBS Sunday Morning profile), the casual clothing company that makes all of its clothes in its Los Angeles factory, certainly caught my attention. Initially of course, it was the provocative nature of the ad that caught my eye. But it was the fine […]

Strategic Name Development’s Name Wire: The Product Naming Blog has two great posts. Heck, all of their posts are great. As an aside, while I have had a link to them on my old blog, I neglected to put them in Google Reader. And thus, was not as regular a reader as […]

The Sixth Circuit Court of Appeals vacated the district court’s order setting aside the parties consent judgment. (Ford Motor Company v. Mustangs Unlimited, Inc.)
Ford claimed that Mustangs breached the terms of its consent judgment by continuing to sell automobile accessories and other merchandise bearing the Ford trademarks. The district court agreed and set aside […]